If you’re a selection manager, you’re not paid to “find pretty products.” You’re paid to build repeatable winners—SKUs that hold reviews, stay in stock, and scale without creating operational chaos. That’s why Amazon can be brutal. One great launch doesn’t mean you have a business. The real test is what
Amazon Product Selection from China: The Sourcing Strategy That Beats “Data-Only” Picks If you manage e-commerce product selection, you already know the trap: the marketplace is full of “winning products,” and every data tool tells you the same thing. But Amazon doesn’t reward clever spreadsheets—it rewards repeatable execution: products that
Entryway Mirror for Amazon: How to Build a Collection That Sells, Ships, and Reorders An entryway mirror is one of the simplest “first impression” products in home décor: it makes a space feel bigger, brighter, and more premium. That’s why it performs well on Amazon—when you build it like a
Bathroom Mirror With Lights: How to Source the “Amazon Winner” for Saudi Arabia (Without Getting Burned) If you’re sourcing a bathroom mirror with lights for Amazon, the product isn’t “just a mirror.” It’s a bundle of decisions—lighting quality, anti-fog performance, packaging survivability, and variation planning—where one wrong call turns your
The Shenzhen Show’s Real Value for Selection Managers (It’s Reference, Not Orders) Let’s be real: you don’t go to a Shenzhen show because you have to place orders on the spot. If you’re an Amazon selection manager, the show can be valuable even when it’s “reference only.”Think of it like
If you’re making Amazon selection decisions from China, I’m going to say the quiet part out loud: Your biggest advantage isn’t cost.Your biggest advantage is speed + control. And your biggest risk isn’t “competition.”Your biggest risk is execution drift—the product you thought you launched isn’t the product customers actually receive,
When I pick full-length mirrors for Saudi e-commerce, my job isn’t “finding a nice mirror.” My job is protecting three numbers that decide whether the platform rewards us or buries us: Conversion (do people actually buy?) Delivery success (does it arrive intact?) Returns + ratings (do we get punished later?)
