China Home Decor Factory Guide: Multi-Factory Sourcing + Factory Audit Readiness for the Modern Home Décor Buyer If you’re a home décor buyer today—whether you sit in retail, e-commerce, or design-led wholesale—you’re not really buying “a product.” You’re buying a supply system that can repeat the same outcome every time:
Reliable Lead Time Isn’t a Promise — It’s a System If you’re a home décor buyer or a designer building an assortment, you already know the truth: the product isn’t the hardest part. The hard part is making the same product show up—on time, on spec, and in sellable condition—again
Ceramic Decor Wholesale: The NPD Playbook Home Décor Buyers Actually Use (With European & American Designers) If you’re sourcing ceramic decor wholesale or broader home decor accessories wholesale, you already know the hard part isn’t finding factories. The hard part is buying the right designs—at the right time—at the right
Hotels are trend accelerators. What looks “premium” in a lobby shows up in retail shelves within months. The trick is turning hotel lobby design trends into a buyable assortment—not a mood board. Trend signal #1: full-height mirrors as “space makers” Lobbies use tall mirrors to open the space and amplify
Why Full-Length Mirrors Are a Category of Their Own Look—people don’t just buy full-length mirrors to check their outfit. They buy them to feel good about themselves. That’s why I always tell suppliers: if your mirror doesn’t stop someone mid-walk in the store and make them say “Damn, that looks
From Michael Graves to Modern Mirrors—Why Your Supply Chain Needs to Think Like Retail
It’s Not Just the Product. It’s Where and How You Put It. I’m Catherine, a home decor buyer for a U.S.-based retail chain under Walmart. In this article, I want to talk about a topic many suppliers ignore: A good product can still fail—if it can’t be well displayed. Display
I’ve onboarded over 1,000 home category SKUs for major U.S. retailers. Less than 10% survive more than two seasons. Why? Because the logic of buying is different from what most factories think. Why Retail Buyers Think Differently Than Suppliers Expect My name is Catherine, and for the past five years,
In today’s dynamic and competitive home décor market, sourcing high-quality products—whether mirrors, chairs, ottomans, or tables—requires finding the right factory partner. Many buyers often wonder, How can I identify a reliable and high-performing factory? What steps can I take to ensure a long-term partnership? Or even, How can I evaluate
